How can we create a step change in customer interaction and engagement in our plans for the capital projects that we deliver in their communities?
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Recent customer surveys have shown a low response rate to feedback requests for capital project performance/impact – typically <15%.
We want to explore how we might improve our customer and stakeholder management approaches. How do we pique interest in our schemes to best share and engage customers in our plans for their communities? What daily life rhythms could we better tap-into?
How can we more effectively communicate to reach our ambition of delivering unrivalled experiences through co-creating plans? What innovative technologies or platforms could we tap-into to inform, educate and/or engage – and as importantly, what should we avoid?